WBENC Capability Statement Tips

Each attending business, whether certified or not, should develop their Capability Statement. This document shares your firm’s capability in a two-page document that generally includes the following details:

13 Requirements For Capability Statements

1. Company Logo: Image
2. Business and DBA Name
3. What you do: clear statement of what you do, in plain language, not jargon
4. Value proposition: very brief or tag line
5. Certification logos: WBENC, WOSB, HUB and any others
6. Customer logos: ideally those that are also part of WBENC
7. Partnership logos: if this is pertinent to your value proposition
8. Where you operate: City, State(s), National, International, be specific
9. How you operate: are you a product, service, technology, etc.
10. If you have multiple products or services, provide one sentence about each.
11. NAICS Codes: the number + the category description (SIC Codes aren’t required).
12. Dun & Bradstreet Number: it’s simple to acquire online
13. Contact details: name, email, phone and city, state, but address is not required.

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